Valentines 2025 collection
lane bryant
Designed email, social, and digital ad creative for the Valentine’s Day Collection Launch at Lane Bryant.
The campaign highlighted a curated collection celebrating self-expression and confidence, with creative rooted in fashion-forward, editorial visuals. I contributed to the development of website creative alongside email, social, and paid assets, ensuring a cohesive experience across all digital touchpoints.
Collaborated closely with cross-functional teams to concept and execute social-first content, including motion and video assets, that translated the campaign’s romantic and empowering themes into visually engaging, on-brand storytelling. By centering authentic, aspirational creative, the campaign connected with customers across channels while maintaining a polished and cohesive brand experience.
Technology: Figma | Canva | Photoshop | Capcut
WEBSITE
SOCIAL
